Founder and CEO
Brad Cummings first developed the concept for EquiLottery in late 2009 as a response to a life-changing Breeders’ Cup experience at Santa Anita Park in Arcadia, California. Since then, he has spent years designing the game and business model to suit the needs of lottery and horse racing, two multi-billion-dollar industries of vital importance to the states and countries they serve.
The initial success of the EquiLottery launch along with the proven track record of his first start up, a website called the Paulick Report he started in 2008 with internationally-renowned journalist Ray Paulick, has helped Cummings build a name for himself as an innovator with the persistence necessary to follow through on his vision. Cummings most recently served as COO of PM Advertising, a Lexington, KY ad agency specializing in Thoroughbred racing, penned a regular column with the Courier-Journal and previously served as a political operative in his adopted home state of Kentucky.